Branding & Graphic Design
An identity that speaks before you do
When your quotation looks different from your website, and your website from your Instagram, the client feels they're dealing with three companies. We build one identity with clear rules and ready templates your team can apply without calling us every time.
When you need us
Signs the time is right
If two or more of these sound like your business, this service is worth a short conversation.
- Your logo is unreadable at small sizes or disappears on dark grounds.
- Every employee designs decks and documents their own way.
- You're entering a new market and need an identity that works in Arabic and English.
- You're launching a new product that needs its own name and identity.
- Your colours on screen differ from print.
- There's no guide for designers and suppliers to follow.
What we deliver
Scope of work
Logo & variants
Primary, horizontal, stacked and mark-only versions for every ground and size.
Colour & type
A palette with screen and print values, and matched Arabic and Latin typefaces.
Brand guide
Usage rules, tone of voice, and do/don't examples.
Stationery & documents
Letterhead, quotation, contract and letter templates, business cards, email signature.
Deck & social templates
Presentation and post templates your team edits easily.
Digital design system
Colours, spacing and components ready for websites and apps.
Our method
How we work with you
Discover
We learn your audience, competitors and what your brand must say.
Analyze
We set direction with reference boards before designing.
Build
We design the logo and visual system and test them on real applications.
Launch
We deliver files, guide and templates and walk your team through them.
Follow up
We review how it's applied after a few months and add what the team needs.
Why Visual Innovate
What makes our work different
An identity that works digitally
We design knowing how it will be coded into a site or app, not as a static image only.
Arabic and English at equal strength
We choose typefaces and test logo and headlines side by side in both languages.
Templates your team uses
Ready Word, deck and social templates, not a PDF forgotten in a drawer.
FAQ
Questions our partners ask
Do you redesign an existing logo or start from scratch?
It depends. Sometimes refining the current logo and organising the identity around it preserves the recognition you've built; sometimes a fresh start is needed.
What files do I receive?
Logo files in SVG, PDF and PNG for every variant, the brand guide, and templates in editable formats.
Does it include naming?
It can: we propose names, check domain and social handle availability, and recommend a legal trademark check.
How long does an identity take?
It depends on how many applications you need; we set the timeline in the quotation after the first session.
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DetailsAre you our next Success Partner?
Tell us the problem as you see it. Within one working day we'll come back with how we understand it and a clear first step.